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Big Data Analytics
Big data process

Big data process

Big data process

4 Vs of Big Data

Volume

Data at Scale

Terabytes to petabytes of data

Variety

Data in Many Forms

Structured, unstructured, text, multimedia

Velocity

Data in Motion

Analysis of streaming data to enable decisions within fractions of a second.

Veracity

Data Uncertainty

Managing the reliability and predictability of inherently imprecise data types.

Analytics:Creating Value for Company & Customers

Measure

MEASURE

Monitor

MONITOR

Analyze

ANALYZE

Actionable insights

Actionable insights
Big Data Analytics

Descriptive
Analytics

Predictive
Analytics

Prescriptive
Analytics

Hadoop

Open Source Data Storage and Processing

Open Source Data Storage and Processing

Hadoop

Hadoop Framework

Machine Learning

Types of Machine Learning

Machine Learning

Task driven
(Regression / Classification)

Data driven
(Clustering)

Algorithm learns to
react to an
environment

Analytics

Descriptive
analytics

Descriptive analytics

What happened?

Predictive
analytics

Predictive analytics

What will happen?

Prescriptive
analytics

Prescriptive analytics

What should I do about it?

Evolution of Customer Analytics

Evolution of Customer Analytics

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